I started following Tony Chester of Onwired some time ago, they have a great blog with tips for developers and business’s alike. This is a great piece on iPhone developments for your business. The benefits obviously as well as the potential pitfalls and misconceptions.

To quote Tony:

“It’s not just the fact that there are more than 50 million iPhones in use, or that they’re largely in the hands of the people making the big buying decisions — you know, the C-Level execs. What I’m really excited about is that it’s become easier than ever to design websites and apps for the digital equivalent of a Swiss army knife. I’ll just say it: the time is right to start integrating iPhone tools into your online marketing strategy. Nuff said.”

Good read, get to work and make something interesting.

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